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Breaking News:What Kids Want has been acquired by Hedstrom
Few days ago,Ball, Bounce and Sport, Inc.， Operated under the name Hedstrom acquired What Kids Want. They will jointly launch a more diverse range of sports toys in the future.
Feb 26th,2025
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What Kids Want is a company dedicated to designing and selling children's toys, known for its innovative products and deep understanding of children's needs. The company mainly focuses on authorized toys, indoor and outdoor toys, as well as novelty and impulse consumption toys, committed to providing children with creative and fun toys, inspiring their imagination and exploratory spirit.
Hedstrom is the ideal partner for What Kids Want, and we look forward to working with the Hedstrom team, "said Jordan Kort and Steven Kort, co CEOs and founders of What Kids Want, in a statement
The acquisition of What Kids Want is part of Hedstrom's ongoing strategy to expand market coverage and product diversity. What Kids Want focuses on authorizing indoor and outdoor toys, as well as impulse buying and novelty toys. The two companies will combine their respective creative talents to bring consumers both interesting and innovative products.
After being acquired by Hedstrom, What Kids Want will achieve synergies with Hedstrom in terms of products and markets, further expanding its product line and providing more fun and educational toy choices for children worldwide. The cooperation between the two parties will combine Hedstrom's industry experience and What Kids Want's innovation capabilities to jointly promote the development of the children's toy market.
Hedstrom President Jim Purtell said, "What Kids Want's passion for creating high-quality and imaginative toys perfectly aligns with our mission to bring joy and entertainment to children worldwide. We look forward to working together to launch more interesting products that encourage children to play and learn actively"
Hedstrom started with a few employees handcrafting toy balloons in a garage and has now grown into a toy company located in Ashland, Ohio, with a history of over 110 years.
In addition to these two companies, there is another very special company in the toy industry, which is King Kong Toys.
Established in 2004, KingKong Toys is a leading manufacturer of custom-made plush toys based in China,renowned for delivering exceptional quality and innovation in the global soft toy industry. With nearly two decades of expertise, we specialize in end-to-end production services,from design to delivery,ensuring compliance with international safety standards such as ASTM and EN-71.Our products undergo rigorous inspections by certified laboratories,guaranteeing safety and durability for children worldwide.
